https://www.whatifalex.com/design daily 0.75 2020-06-25 https://images.squarespace-cdn.com/content/v1/5a3c29b62278e7aedd7e8bc0/1514194065833-G8AKCV5LGHNLCZ8EUEAU/IMG_8776_WHATIF2.jpg Made Things https://images.squarespace-cdn.com/content/v1/5a3c29b62278e7aedd7e8bc0/1593124338409-3XEY1XC8KURMH1CZTBLG/Screen+Shot+2020-06-25+at+6.31.25+PM.png Made Things https://www.whatifalex.com/random daily 0.75 2018-01-14 https://images.squarespace-cdn.com/content/v1/5a3c29b62278e7aedd7e8bc0/1514768939865-XYHBC02774PDQZAN792C/Poster-Frame_thathate.jpg Art Prints - Don't Play With My Name Sold out edition of 5 https://images.squarespace-cdn.com/content/v1/5a3c29b62278e7aedd7e8bc0/1514768939865-XYHBC02774PDQZAN792C/Poster-Frame_thathate.jpg Art Prints - Don't Play With My Name Sold out edition of 5 https://images.squarespace-cdn.com/content/v1/5a3c29b62278e7aedd7e8bc0/1514766989344-JLHJFTCB499G6LP50DY7/lovehurts_postermockup.jpg Art Prints - Love Hurts https://images.squarespace-cdn.com/content/v1/5a3c29b62278e7aedd7e8bc0/1514768507845-13KSX7H8CZN7R8XFNZFK/posters_whatif_woundup.jpg Art Prints - Wound Up Series of 3 https://images.squarespace-cdn.com/content/v1/5a3c29b62278e7aedd7e8bc0/1514768951551-AYCYNHZ9KU1PQX00J1IH/posters_whatif_asshole.jpg Art Prints - Don't Be An Asshole https://www.whatifalex.com/work daily 1.0 2022-04-10 https://images.squarespace-cdn.com/content/v1/5a3c29b62278e7aedd7e8bc0/1515031257675-Q2YYSMNSJ8A02UVERO0C/whatifpatterns_peoplesaid.jpg did a little bit of everything? https://images.squarespace-cdn.com/content/v1/5a3c29b62278e7aedd7e8bc0/1515031266546-V8QFNVX4LP5ETM5JNA75/whatifpatterns_socksties.jpg did a little bit of everything? https://images.squarespace-cdn.com/content/v1/5a3c29b62278e7aedd7e8bc0/1515031279902-Z2QZKEYV76R8NBTI9U6W/whatifpatterns_pillows.jpg did a little bit of everything? https://images.squarespace-cdn.com/content/v1/5a3c29b62278e7aedd7e8bc0/1515031294671-PMM74V0MYFRBJYI5VF3X/whatifpatterns_wallpaper.jpg did a little bit of everything? https://images.squarespace-cdn.com/content/v1/5a3c29b62278e7aedd7e8bc0/1515031312552-X9B6OGV0OBB50322DJJX/whatifpatterns_textiles.jpg did a little bit of everything? https://images.squarespace-cdn.com/content/v1/5a3c29b62278e7aedd7e8bc0/1515031330681-QVQTAWG1D9ZQ35LMOK05/whatifpatterns_alexthought.jpg did a little bit of everything? https://images.squarespace-cdn.com/content/v1/5a3c29b62278e7aedd7e8bc0/1535567964121-8YC983Y0D0JM613AVEW8/alex_coffee_DSC9386_edit.jpg did a little bit of everything? https://images.squarespace-cdn.com/content/v1/5a3c29b62278e7aedd7e8bc0/1616042678084-3IWS780JDH762U98DQ2Q/1200017_Sprite_NBA+Retail+POS_horiz_ATL.jpg did a little bit of everything? https://images.squarespace-cdn.com/content/v1/5a3c29b62278e7aedd7e8bc0/1616042427909-TH2D4BVJ4V6G4HKSR472/Window+Poster_GINGER_nextdrop_20oz_horiz.jpg did a little bit of everything? https://images.squarespace-cdn.com/content/v1/5a3c29b62278e7aedd7e8bc0/1616039953255-ZMTXV9F76GVZR53XWPY0/vw_lines_3up.jpg did a little bit of everything? https://images.squarespace-cdn.com/content/v1/5a3c29b62278e7aedd7e8bc0/1616042616333-8YJUD333N1QSHUFTTUXJ/1200055_1c_SP_SUS_Drip_500x500_Lineup.png did a little bit of everything? https://images.squarespace-cdn.com/content/v1/5a3c29b62278e7aedd7e8bc0/1616042459117-OKJFBNOR2IRX7LNJFN5I/Window+Poster_GINGER_NSG_12OZcan_horiz.jpg did a little bit of everything? https://images.squarespace-cdn.com/content/v1/5a3c29b62278e7aedd7e8bc0/1514076481018-VZNOG35PN7VMM1SWYWRC/AnS_logo_macarons.jpg did a little bit of everything? https://images.squarespace-cdn.com/content/v1/5a3c29b62278e7aedd7e8bc0/1513973801101-30LFGAZ5VKF3TX3BUB7W/tumblr_mr2wx2rnaT1rw9isto1_1280.jpg did a little bit of everything? - GUINNESS LIVE IT UP Live It Up is a campaign created to reinforce the history and connection between the Guinness Extra Stout brand and the West Indian/West African community. The second and third generation immigrants that grew up watching their fathers and uncles enjoying Guinness Extra Stout needed a chance to be reintroduced to the brand. We celebrated their unique perspective and contributions to American culture with a massive block party in Brooklyn on Memorial Day weekend featuring art, music, fashion and food combined with an OOH campaign encouraging people to embrace and revere what makes them different. The campaign has run for multiple years and has expanded into new national markets. https://images.squarespace-cdn.com/content/v1/5a3c29b62278e7aedd7e8bc0/1515899432605-0ZZ6QC6SVGNNZ7FFYEIK/DSC06058.jpg did a little bit of everything? https://images.squarespace-cdn.com/content/v1/5a3c29b62278e7aedd7e8bc0/1530233344393-DUZT76JDP20CAJO9P2BL/IMG_0025.jpg did a little bit of everything? https://images.squarespace-cdn.com/content/v1/5a3c29b62278e7aedd7e8bc0/1535570716409-Y8XXHPM0ZE9CQU4OQJIC/alexadventurere_space.gif did a little bit of everything? https://images.squarespace-cdn.com/content/v1/5a3c29b62278e7aedd7e8bc0/1514699743261-PBEWMM7RTGH0MUPTW947/_04A4916_camera-bizcard_5points.jpg did a little bit of everything? - 5Points Photo https://images.squarespace-cdn.com/content/v1/5a3c29b62278e7aedd7e8bc0/1561076220140-6AFYNU8HM4W2NRPWAYRL/whatifalexcircle4.gif did a little bit of everything? https://images.squarespace-cdn.com/content/v1/5a3c29b62278e7aedd7e8bc0/1561076471912-M35C01K0K6K5XMWVE6RE/whatifpatternlayer.jpg did a little bit of everything? https://images.squarespace-cdn.com/content/v1/5a3c29b62278e7aedd7e8bc0/1608613232223-3G0VARWQCJYXRFLUNNSY/Screen+Shot+2020-12-21+at+11.59.30+PM.png did a little bit of everything? https://images.squarespace-cdn.com/content/v1/5a3c29b62278e7aedd7e8bc0/1513931907041-HDJ7YBKYFXX019TZ3YOF/_04A0142.jpg did a little bit of everything? https://www.whatifalex.com/newbiz daily 0.75 2018-01-13 https://images.squarespace-cdn.com/content/v1/5a3c29b62278e7aedd7e8bc0/1530995704007-HY6MT1173SPP4JG14JDO/newbiz_ohai.jpg New Biz https://images.squarespace-cdn.com/content/v1/5a3c29b62278e7aedd7e8bc0/1514671786642-MHV06BY4XIK5SWC5R8TP/Slide1.jpg New Biz https://images.squarespace-cdn.com/content/v1/5a3c29b62278e7aedd7e8bc0/1514085931488-XLS4LW12VYH2C6UGYZIT/Slide1.jpg New Biz https://images.squarespace-cdn.com/content/v1/5a3c29b62278e7aedd7e8bc0/1514086113132-59ILK7J4G22USLLAE6YD/Slide2.jpg New Biz https://images.squarespace-cdn.com/content/v1/5a3c29b62278e7aedd7e8bc0/1514085970041-R8QOV49WBBL5XN98UNQV/Slide3.jpg New Biz https://images.squarespace-cdn.com/content/v1/5a3c29b62278e7aedd7e8bc0/1514075913958-FGC4XR1TJ2PL3QAMJITO/WS+am+logo+mat.jpg New Biz https://www.whatifalex.com/gta daily 0.75 2017-12-25 https://images.squarespace-cdn.com/content/v1/5a3c29b62278e7aedd7e8bc0/1513976489230-W04FOHWCVLEN6KD6CWQ7/all-photos%C2%A9-by-MOSESMITCHELL_0079.jpg Non-Profit - Kaiser Family Foundation/Greater than AIDS On behalf of the Kaiser Family Foundation, I had the pleasure of creating a campaign for Greater Than AIDS, an African American HIV/AIDS awareness organization. The Deciding Moments campaign features real-life stories from individuals across the country, including those living with HIV and their loved ones who, in hopes of inspiring others, share their own Deciding Moments when they chose to be Greater Than AIDS by getting tested and sharing their experiences. After the launch of the campaign, tens of thousands of people posted their own Deciding Moments online and a number of corporate sponsors, celebrities, athletes, and politicians partnered with KFF/Greater Than AIDS to help spread the message. My Deciding Moment: Giving others a platform for change! Roles: Concept development, naming, and logo design. Art direction for the photo shoots used in all core assets for print, OOH, online, event collateral, and more. Radio spots - musical direction for the instrumentals, talent selection, direction of the talent’s performances during recording. https://images.squarespace-cdn.com/content/v1/5a3c29b62278e7aedd7e8bc0/1513976489230-W04FOHWCVLEN6KD6CWQ7/all-photos%C2%A9-by-MOSESMITCHELL_0079.jpg Non-Profit - Kaiser Family Foundation/Greater than AIDS On behalf of the Kaiser Family Foundation, I had the pleasure of creating a campaign for Greater Than AIDS, an African American HIV/AIDS awareness organization. The Deciding Moments campaign features real-life stories from individuals across the country, including those living with HIV and their loved ones who, in hopes of inspiring others, share their own Deciding Moments when they chose to be Greater Than AIDS by getting tested and sharing their experiences. After the launch of the campaign, tens of thousands of people posted their own Deciding Moments online and a number of corporate sponsors, celebrities, athletes, and politicians partnered with KFF/Greater Than AIDS to help spread the message. My Deciding Moment: Giving others a platform for change! Roles: Concept development, naming, and logo design. Art direction for the photo shoots used in all core assets for print, OOH, online, event collateral, and more. Radio spots - musical direction for the instrumentals, talent selection, direction of the talent’s performances during recording. https://images.squarespace-cdn.com/content/v1/5a3c29b62278e7aedd7e8bc0/1513976686038-OT05ZZCMUMDO6Y1PPBRH/image-asset.jpeg Non-Profit - Hear Our Deciding Moments https://www.whatifalex.com/ads daily 0.75 2020-12-10 https://www.whatifalex.com/photography daily 0.75 2018-08-29 https://images.squarespace-cdn.com/content/v1/5a3c29b62278e7aedd7e8bc0/1514142914999-LKAZ3444AZ3E8Y9O8UHJ/_04A2377.jpg and then some? https://www.whatifalex.com/alexwho2 daily 0.75 2018-07-10 https://www.whatifalex.com/new-cover-page daily 0.75 2018-08-29 https://www.whatifalex.com/madebeats daily 0.75 2018-10-10 https://www.whatifalex.com/whatifbio daily 0.75 2018-07-10 https://images.squarespace-cdn.com/content/v1/5a3c29b62278e7aedd7e8bc0/1531172847647-RWOJLT9VQM5EXZE1RLHB/alex_w_animals_centerjust.jpg WHAT IF